October 21 - 23, 2026
About
The Gathering is for the leaders building brands that last: CMOs, CEOs and founders who are in it for the long run. Three days in Banff, October 6–8, 2027.
%201.png)
At The Gathering, we stand with the builders, the ones shaping culture instead of chasing it, who know that relevance is earned, trust is built, and legacy is a long game. Because the future doesn’t belong to the loudest, it belongs to those who are bold enough to build it.
Trusted by a community of brands building what’s next.
Our Core Values
Unreasonable Hospitality
We go above and beyond to create 11 star experiences. Whether you are an all-access pass holder, a VIP, or a volunteer, you experience moments of that WOW factor throughout your experience in our community.
Elevated Experiences
We strive for elevation, because when you're among the best, you deserve the best. We create moments between moments that blow minds. We consider the little details, and how they make people feel. If we can take it a notch higher, we do.
Facilitate Generosity
We are the facilitators of giving back, paying it forward and creating reciprocal win/win experiences in our community. Throughout partnerships, activations and relationships, we are considering how we can open doors, give back and contribute to our community.
.png)
Eradicate Loneliness - For an industry plagued by it. We bring people together that are traditionally creating behind the scenes in isolation through the art of gathering to create connection and longevity in the industry.
Belonging
Lead the Way · October 6–8, 2027
Three days in Banff with the people building brands that last. All-Access is $799 USD right now, over 70% off the $2,899 full price.
The world doesn’t need another conference. We need to gather, connect and be there for each other. We’ve created a powerful and safe space for those who crave belonging and human connection. We’ve evolved this experience to go far beyond your business goals, but to inspire you to look inward as a leader and human being.
Ryan Gill
Chairman of The Gathering
Relive the magic
Experience some of our favorite moments from our 11th anniversary event.
We are proud to have hosted speakers like Gary Vaynerchuk, Brené Brown, Dr. Michael Gervais, Guy Kawasaki, Tony Hawk, Dana White, and Bozoma Saint John. Our stage has also welcomed leaders from global brands such as Airbnb, Coca-Cola, The NHL, The NFL, AMEX, Disney, YETI, Marvel, Netflix, Dove, and Amazon, showcasing the high caliber of our audience and our standards.
Gary Vee
Serial Entrepreneur
Chairman of VaynerX, CEO of Vayner Media
Bozoma Saint John
Netflix
Jesse Cole
Owner
The Savannah Bananas
.png)
Johanna Faries
President
Blizzard Entertainment
.png)
Kia Nurse
WNBA
Brené Brown
Professor, social worker, author, and podcast host
Xanthe Wells
Pinterest
Dana White
UFC
%20copy.png)
James Lawrence
Iron Cowboy
Jason White
Beats by Dre
.png)
Holly Rowe
ESPN
Guy Kawasaki
Apple
Dr. Michael Gervais
Finding Mastery
Tony Hawk
Hawk
.png)
Johanna Faries
Call of Duty
Jillian Harris
Jillian Harris
Tim Ellis
NFL
Johnathan Mildenhall
Airbnb
Tim Harris
Lakers
Artis Stevens
Big Brothers Big Sisters
Laura Nestler
Reddit
Bill Neff
YETI
Matt O’Neill
Dallas Cowboys
Shelley Paxton
Harley Davidson
James Boettcher
Righteous Gelato
Jacqueline Poriadjian
Canada Goose
Zaria Parvez
Duolingo
Tony Hsieh
Zappos
Jeremy Andrus
Traeger
Alyssa Beutikofer
McDonalds
Sona Khosla
Benevity
Alex Bodman
Spotify
Rodney Rambo
Converse
Kim Adams House
Jeep
Lead the Way · The Gathering 2027
What are you building to last?
You started it. Now make it last. October 6–8, 2027 · Fairmont Banff Springs, Banff.
Brand Legacy
Every brand that lasts was built by someone who stayed.
Brand Excellence
Excellence is what you still do on the hardest day.
Brand Leadership
Hold the direction. Keep your people. Make the hard call.
Culture Shifts
Culture keeps moving. Know what changes and what never should.