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Winning the Future, Together

Where bold brands, brave leaders, and big ideas collide to shape what’s next.
Three immersive days in Banff, Canada—filled with inspiring conversations, unforgettable experiences, and connections to build the future on.

JOIN US

The voices shaping culture, community, and commerce.

The Conversations That Matter Most—for High-Performance Brands and Leaders

The Brand Hall of FameThe Brand Hall of FameJesse Cole at The Gathering 2024James Lawrence at the Gathering 2024

Brand Excellence

How do brands build cultural permanence?
The most iconic brands don’t chase relevance - they define it. This conversation explores how enduring brands stay true to their essence while showing up in new ways across generations, shaping culture instead of reacting to it.

Learn Their Secrets →

Create the Future

How do brands and creators co-create success?
The way people consume content - and connect with culture - is changing fast. This conversation explores how brands can collaborate with creators to break through noise, earn attention, and unlock new paths to relevance across emerging platforms and communities.

DISCOVER MORE →

Sports & Culture

What transforms customers into devoted followers?
From stadiums to subcultures, the most powerful communities are built on emotion, identity, and shared purpose. This conversation taps into the worlds of sport, art, and culture to reveal how brands inspire fierce loyalty and vocal advocacy - turning audiences into movements.

Ignite A Movement →

Human Performance

What does it take to lead at your highest level?
Behind every high-performing brand is a high-performing team - and at the center, a leader doing the inner work. This conversation explores how self-awareness, resilience, and whole-person wellness fuel cultures of excellence, trust, and sustained impact.

Unleash Your Potential →

Join the Movement, Win The Future

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Get your tickets

Secure your seat at the brand festival redefining what’s possible. October 22-24, Banff, Canada.
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Partner With Us

Co-create unforgettable moments with the world’s top brand leaders. Limited Opportunities Available

A Powerful Community of Builders, Creators & Culture-Shapers

The Gathering Summit exceeded all my 
expectations and I’m incredibly grateful for the experience and to now be part of this inclusive community.... We laughed, we cried, we connected. Here’s to the power of community, co-creation and Canada!

President
Jo Cronk